E-commerce Product Photography: gpt-image-2.5-flare Prompt Recipe
Using gpt-image-2.5-flare as an example, this demonstrates how to achieve a finished quality close to e-commerce hero images with a single structured product photography prompt. The approach breaks the prompt into five sections: subject and materials (frosted glass, brushed aluminum), camera position and lens (45° overhead shot, 85mm macro feel), lighting (key light + side back rim light + large softbox), background and surface (matte dark gradient, no clutter), and final output constraints (highlights not blown out, label text legible, no extraneous props). This piece follows an image-to-image workflow: first generate a mood-board-style reference image as an anchor for composition and color tone, then pass it in via image_urls so the model produces the final frame while preserving the layout and light positions. aspect_ratio is fixed at 1:1 to fit the e-commerce hero image slot, quality is raised to a higher detail tier to preserve material textures, and output_format uses webp to control file size. Use cases: batch production of e-commerce hero images and detail page assets, product beauty shots in brand asset libraries, and rapid prototyping of multiple lighting variants for A/B testing. The model family brief notes that Flare strikes a balance between speed and quality and improves lighting and material rendering, making it suitable for this kind of high-frequency product visual workflow; images involving small text on packaging should still be manually reviewed.
Style Product Image · ecommerce · Studio lighting
Model GPT Image 2.5
Reference inputs

image_urls
Prompt
Studio e-commerce product photography, a matte glass skincare bottle with a brushed aluminum cap, centered on a dark charcoal gray surface, soft gradient background. Camera shot at a 45-degree high angle, 85mm macro-like perspective, shallow but controlled depth of field, ensuring the entire label is clear and sharp. Lighting: a large softbox at the upper left as the key light, tracing a thin rim light along the right contour of the bottle to separate it from the background, which is a subtle gradient from dark gray to near black, with only one restrained specular highlight retained on the shoulder of the glass, and not overexposed. Label typography is clean and legible, no extraneous props, no reflections of studio equipment, no watermark. Commercial retouching quality: realistic material rendering, crisp sharp edges, restrained color grading, 1:1 square crop, ample negative space around the subject.
Copy the full prompt and adapt it for your own generation.
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